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Daniel Yomtobian’s Pointers on How to Combat Banner Blindness
Our CEO Daniel Yomtobian recently wrote an article for iMedia Connection that discusses ways to combat banner blindness. He discusses how, when targeted correctly, online ads can help us save money,...
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Banner Ads Are Here to Stay: Bogus Claims Combatted
With the unstoppable advancement of digital technology, it is no surprise that advertisers will continue to find innovative ways to connect with and engage consumers. One of the best ways to achieve...
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Tips to Combat Banner Blindness During The Holiday Season
With the holiday season fast approaching and Black Friday right around the corner, holiday shopping is already starting to creep to the front of our minds. Now more than ever, since everyone is dealing...
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How to Overcome Banner Blindness
Internet ad revenues hit a historic high last year, according to the Internet Advertising Bureau, with 5.3 trillion display ads served to U.S. consumers. Despite this, click-through rates (CTR) for...
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